Today’s interview is with Spanish illustrator Charuca. She’s one of the fews Europeans that are in the Kawaii Market, market that began to be huge few years ago. Recently, Charuca become a brand and has entered in the licensing world. Be aware! The invasion of Cuties has begun! And if you don’t know what mean kawaii, Charuca is the owner of a blog magazine, which is all about kawaii and cute culture. Can’t speak Spanish? Believe you me, sometimes cuteness doesn’t need words. I love her character designs. Her licensing brand has its own website.
What does a licensing illustrator actually do?
Actually, I don’t feel myself like a Licensing illustrator, but as an illustrator and designer. In my daily work, I do everything, creating new graphics, product designs, and some advertisement work. I take care of promoting my websites, try to stay in touch with the followers of Charuca. I love my job, but there aren’t enough hours in the day to do everything I’d like to do.
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